From McAnerin’s Manic Meanderings…, comes news of an organization that will follow in the footsteps of recent trade associations formed in the UK, and the EU.

The Search Marketing Association of North America - SMA-NA will focus on being an organization for people who perform search engine marketing and optimization regardless of whether they work for a large SEO/SEM firm, or have solo practices, or are in-house search marketers for businesses.

Hopefully, we will have much more about the organization in the future. I have been getting involved in the formation of this organization as a member of its working committee.

For some related material, see these forum threads:

After SEMPO: Should we Start a Trade Association?

Search Marketing Gets New Association: SMA-UK