Filed under Business & Marketing by Barry Welford on October 21, 2008.
Introduction
A number of these articles take a non-conventional point of view and this will be the most controversial of all. Have you spotted why? We’re talking about Internet Marketing and so we have now arrived at your online presence. Why is the title The Blog rather than The Website? The difference is fundamental and is very important.
Filed under Business & Marketing, Usability by Barry Welford on October 14, 2008.
The most effective way to do it, is to do it.
Amelia Earhart
“Forget about likes and dislikes. They are of no consequence. Just do what must be done. This may not be happiness but it is greatness.”
George Bernard Shaw
So you have decided to start a business. Entrepreneurs are often action-oriented people. There is a natural tendency to want to start doing things immediately. However it is always wise to think before you act. What are the first things you should think about?
Filed under Business & Marketing by Barry Welford on October 6, 2008.
Introduction
A large proportion of those trying to market on the Internet are dissatisfied with how their website performs in generating sales. Perhaps they hope this series will give them the instant quick fixes to help them achieve success. Some of those quick fixes will come later. However the Internet has changed the rules and it is important to have an Internet mindset. You are marketing in an Internet world.
Filed under Business & Marketing by Barry Welford on September 29, 2008.
Time is of the essence is a phrase often employed in legal agreements. What it means is that time counts: time is very important. That is an important concept that this series of articles will hammer home. The title for the series, Marketing Right Now, has two main messages in it. Marketing Right means doing it right. There are many ways in which you can get Internet Marketing wrong. Right Now points to the importance of this particular instance. You have it only for a brief instant and then it’s gone. Did you make good use of that instant?
Filed under Business & Marketing by Barry Welford on September 22, 2008.
To have a successful business that makes satisfactory sales and profits requires effective marketing. However good your product may be, if prospects do not hear about it nor buy it, then all your efforts are wasted. Marketing is not just about designing corn flakes box. Successful marketing involves everything that will lead to growing your sales.
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